SME Daily warned about the impact of massive deadly seismic vibrations using the smallest vibrations in a phone.

Seismic Notification
Client: Sme Daily x Humanitarian Organisation Magna
2023

In February 2023, a devastating earthquake hit Turkey and Syria, killing more than forty thousand people. SME Daily, a respected Slovak newspaper, partnered with Magna, a leading Slovak humanitarian organization, to raise awareness about these earthquakes and call for support. SME used their instant news app to send a notification urging users to help. Within a minute, people across Slovakia received a message comparing the deadly earthquake's magnitude to their phone's safe vibration, calling them to assist.

Awards

Shortlist - Epica 2023
Gold - Golden Nail 2023
Gold - Digital Pie 2023
Bronze - Golden Nail 2023

ACD: Jakub Svetlík, CW: Roman Hríbik, Hugo Paulíny GD: Lukáš Jurák AD: Tomáš Markusek

ACD: Jakub Svetlík, CW: Roman Hríbik, Hugo Paulíny GD: Lukáš Jurák AD: Tomáš Markusek

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